What We Do at PAWW: Your Podcast Advertising Partner
- Kacey Clarke
- Sep 22
- 2 min read
At PAWW, we specialize in helping brands harness the power of podcast advertising. Our team connects you with the right shows, the right audiences, and the right messaging: ensuring every campaign delivers measurable results.
Brands are increasingly turning to podcasts because they offer something unique: trusted voices, loyal listeners, and real engagement. With PAWW, you’ll see exactly how podcast campaigns can grow awareness, build trust, and drive ROI.
Why Podcast Advertising?
Podcasts are one of the fastest-growing advertising channels in the world, with audiences that are engaged, loyal, and ready to act. Unlike traditional ads, podcast spots are often read by trusted hosts, making them feel like genuine recommendations instead of interruptions.
55% of podcast listeners say they are more likely to consider buying a product after hearing it advertised on a podcast. (Edison Research, 2025)
Listeners devote around 66 minutes a day, on average, to podcasts, giving brands a rare opportunity to connect with them in a focused, distraction-free environment. (Rajar, 2025)
Podcast advertising isn’t just about impressions, it’s about influence.
Who We Work With
Our clients range from fast-moving startups to established global brands. We partner with:
Tech companies introducing innovative products to niche audiences.
Consumer goods brands who are building recognition and trust.
Startups aiming to scale quickly with smart, targeted campaigns.
Gaming brands looking to connect with passionate fan bases.
...And everyone in between
Whether you’re just starting out in podcast advertising or already running global campaigns, PAWW designs strategies tailored to your goals.
Our Podcast Advertising Services
At PAWW, we manage everything from start to finish, so you don’t have to. From campaign planning to outreach and reporting, our team ensures every detail is handled with precision and care.
Campaign Strategy & Planning
We work closely with you to define clear objectives, identify the right shows for your audience, and build a podcast strategy that aligns with your wider marketing goals.
Podcast Outreach & Negotiations
Our relationships with top creators mean that we can secure placements that matter. We handle all outreach, negotiations, and contracting on your behalf, ensuring you get the best value and seamless partnerships.
Campaign Management & Reporting
We oversee the full campaign lifecycle, monitoring delivery, tracking key metrics, and providing transparent reporting. You’ll know exactly how your podcast investment is performing, with insights you can act on.
Why Brands Trust Us
With plenty of experience in podcast advertising, PAWW has built a track record of successful campaigns and long-term client partnerships.
We’re transparent: you’ll always know where your money is going.
We’re strategic: every campaign is built around your brand voice and goals.
We’re trusted: many of our clients stay with us for the long haul because they see results.
At PAWW, we don’t just run ads, we build partnerships that help brands grow.
Key Takeaways
Podcasts connect brands to engaged, loyal audiences.
PAWW makes it easy to plan, execute, and measure campaigns.
We deliver proven ROI and real listener impact.
Make Podcast Sponsorships Work for Your Brand
Podcast advertising is one of the most powerful ways to reach modern audiences and PAWW makes it simple.
We help brands grow through podcast advertising.
Ready to launch your first campaign? Let’s talk. Contact us today.
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